Environmental Impact of Green Companies Essay -- earth-friendly, Fair

There be many companies out on that point that claim to be green. But are they rattlingly and how lots impact does it bedevil on the environment? Labels such as thorough, biodegradable, earth-friendly, vegan and Fair Trade are everywhere in straightaways market. These labels are marketing tools used to influence consumers. Greenwashing is defined as The dissemination of misleading information by an organization to conceal its wickedness of the environment in order to present a positive in the public eye(predicate) image and superficial or insincere display of concern for the environment that is shown by an organization by thefreedictionary.com. Going Green may non be what it seems. It is not necessarily good for the environment. The Green movement is not about the environment as much as about consumerism and political agendas. While green products may be a better choice, they are still not enough to save the environment.When green is applied to food, it suggests foods tha t have been grown with minimal or no pesticides, organic fertilizer fertilizers, no exploitation hormones, and humane conditions. However, this belief does not always accord with the reality. The case that I will discuss is bombard . I have chosen this example both because eggs are part of our everyday diet and because they pick up much attention in the media. Many people chose free range, organic brown eggs , believing them to be vastly superior. Brown eggs are usually more expensive than flannel eggs. The only real difference between a brown egg and a white egg is that brown eggs are place by disconsolate hens with red earlobes. However, many consumers believe that brown eggs have been laid by hens who have been fed food grown with minimal pesticides and fertilizers or that white eggs have been bleac... ... plentyner. Perf. Michael Pollan and Eric Schlosser. 2008.Hardner, Jared and Richard Rice. Rethining GREEN CONSUMERISM. Scientific America 286.5 (2002).Pe attie, Ken and Andrew Crane. Green marketing legend, myth, farce, or prophesy? Qualitative Market enquiry An International Joural 8.4 (2005) 357-370.Pedersen, Esben Rahbek and Peter Neergaard. Caveat Emptor- Let the Buyer Beware environmental Labelling and the Limitations of Green Consumerism. Business Strategy and the Environment 15 (2006) 15-19.Terra Choice Group Inc. The septenary Sins of Greenwashing. 2009.unknown. E.7 Can green consumerism stop the ecological crisis? 2 Dec 2009 .Womens Voices for the Earth. homecoming Reports. September 2008. Women and Environment. 4 December 2009